Today comes news that once-influential social network Digg is basically being sold off in parts to several entities: the Washington Post (Digg’s staff), professional social networking site LinkedIn (for Digg’s patents), and a company called Betaworks (for the domain name, data, and whatever else is left):
Digg Sold To LinkedIn AND The Washington Post And Betaworks | TechCrunch
While Digg made some dubious decisions, it still seems like quite a way to go out for what used to be a more noteworthy social network circa the mid-to-late-2000s. At least among geeks, anyway; the general public probably were more enamorated of MySpace/Facebook. And even among geeks, Digg’s often-criticized changes in the late 2000s plus the rise of Reddit probably helped Digg dig its own grave…
CNN has more on this as well, including a brief summary of Digg’s history. Betaworks, apparently, is the company behind the link-shortener bit.ly.
This week, I learned that career-oriented social network LinkedIn has made a few questionable changes involving sharing of user information. Particularly, they’ve set up an “opt-out” sharing scheme with advertisers to link some user information to various ads. There’s more on this, including the less-than-straightforward way to opt out, here:
Seriously, not a good business strategy. I thought LinkedIn, being a professional-oriented social network, would be more careful about things like this. This is more what I’d expect of the likes of Facebook.
I’m not ready to ditch my LinkedIn profile yet (despite having a paltry six connections), but wonder if Google+ will be useful for work-related purposes once it’s publicly available. Though I think there’s potential privacy issues with Google+ as well, given the vast amount of services Google offers…